How can we...?
How can we rethink website as an entry point for a prospective patient?
- Clearly articulated content with sensitive and neutral language to address a patient's emotional plastic surgery journey.
- Structured the site with pre, during, and post-surgery to help patient to understand the intent cosmetics surgery before consultation with an online simulator. - Reached out to multiple facelift doctors for user research and to build up a professional community before the launch of the site.
Design MockupAll design are responsive.